ATLANTA, GA (June 8, 2021) – MWR Financial today announced a key leadership appointment to advance the company’s strategic business goals and position MWR Financial on a clear growth path for the future. The company announced Sonja N. Williams as the Chief Marketing Officer of the leading direct selling company focused on providing their financial solutions membership around the nation.
Williams, an industry mainstay, previously was the founder and Chief Executive Officer of ShockTheory DLV, an interactive marketing and experiential live production agency. The agency clients included Amtrak, Burger, American Family Insurance, Ford, The National Recording Academy, and other large-scale corporations and government entities. Under Williams’ leadership, the agency has produced best-in-class live events, campaigns, and programs that have yielded many awards across various industries.
“I’m extremely honored to take this journey with the MWR family,” said Williams. “This company has had some amazing results driven by a very talented corporate team, second-to-none field leadership, and an impressive technology platform that helps people achieve financial success. This was an opportunity of a lifetime that I could not pass up.”
Williams is just one of many announcements that the company plans to roll out. Prior to the end of the year, the company plans to launch a new corporate website and redesign its core membership offering heading into the new year.